Rhino Mart

Wholesale Closeouts and Overstocks Now in Real Time Online Inventory

Chino, California - - 01/20/08

Retailers now have their long awaited desire to save money with wholesale goods the convenient way! RhinoMart, a wholesale distribution center based out of Chino, California is proud to launch Rhinomart.com – the cutting edge of online wholesale distribution. Traders from across the globe will trade in a wide range of merchandise at the speed of a mouse click. “This new service launch is RhinoMart’s effort to meet the growing needs of our worldwide customers by providing a larger variety of quality goods from multiple international markets,” said Ms. Rose Guttierrez on the occasion of the launch. Ms. Guttierrez is the Marketing Director for RhinoMart.

Business analysts estimate developing direct business contacts with individual trading partners for a small business can cause large lapses between a need for a wholesale good and delivery to the sales floor. Without the use of a wholesale clearing house, the longer wait times and resources spent on brokering individual deals reduce the retailer’s bottom line profit. Plus, many small businesses can’t clear the vast amount of wholesale goods to even warrant an exclusive deal with first line wholesale distributors. RhinoMart.com will succeed as an alternative measure for small businesses to bridge this gap in profitability, by providing valuable warehouse space and established trading relationships.

Enthusiasm for the launch was evidenced by the warm response from our global trading partners.  Members of many local trade bodies were also present to understand the new business model for wholesale goods distribution. Discussion ensued about the viability and success of RhinoMart’s new wholesale outlet – RhinoMart.com. “The increasing commodity strength of BRIC countries, and ever shrinking communication obstacles,  are changing the dynamics of conducting international business,” said Ms. Guttierrez. Ms. Guttierrez expressed optimism  RhinoMart’s continued ability of establishing a presence in the U.S. wholesale market will lead to further business victories overseas.

Questions concerning operations of the new company venture were fielded by Mr. John Elma, Director of Operations. RhinoMart.com will employ a robust back-end logistics system. “We are aware this online business model hinges on the handling of logistical issues,” Mr. Elma said. Mr. Elma outlined the supply chain from trading partner to the customer utilizing RhinoMart.com for their wholesale needs.

A fully functional warehouse will be dedicated to housing goods from RhinoMart’s wholesale trading partners. The number and diversity of these trading partners ensures a steady stream of close out, liquidated, and overstock merchandise. Exported customer returns would also be available through the new online portal, RhinoMart.com. All goods ordered from the website would be available for immediate processing and shipped out across the country.

Mr. Elma assured fears about the quality of the wholesale merchandise available for purchase. “Quality is a critical issue for success in any business. RhinoMart is taking extra caution to ensure that quality control mechanisms are in place,” said Mr. Elma. He continued that all goods handled directly by RhinoMart.com would be checked for quality, as a protection to their customers.

All that remains to be seen is how traders and small business owners extend their commodity exchange capabilities by taking advantage of RhinoMart’s new wholesale platform. Marketing RhinoMart.com is a challenge, but Ms. Guiterrez is confident RhinoMart is up for the task.

“Our new marketing strategy is being implemented and already the first signs of traction can be seen,” said Ms. Guiterrez. Wholesale goods orders will be shipped from the $100 threshold, but there is no upper order amount limit. The broad variety in merchandise categories will be main draw for customers to return to RhinoMart.com again and again. “As RhinoMart.com expands, many more goods would be added to the line of products,” said Ms. Guiterrez. Until then, RhinoMart.com will concentrate on providing the same great service and wholesale bargains the RhinoMart company is known for.

This article was published on Friday 25 January, 2008.
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